Construction Materials Manufacturer, Gori, Georgia
We managed the digital promotion of Georgian Metal Profile, a manufacturing company specializing in metal roofing (metal tiles, corrugated sheets), structural steel, insulation materials, and construction accessories.
Our scope included full social media management: developing a content strategy and creating structured, easy-to-understand communication for a technically complex product, tailored to a digital audience. We produced content that not only showcased the product range but also explained its benefits, applications, and value, helping build trust in the brand.
We launched targeted advertising campaigns focused on attracting relevant audiences — from private homeowners to construction businesses. Particular attention was given to audience segmentation and creative testing to effectively reach different customer groups.
As a result, we established the company’s online presence from the ground up, building a consistent digital footprint and driving awareness, engagement, and interest in the brand’s products.
Let s create something impactful together
